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December 1, 2020

Using Metaphors To Be Creative with Genein Letford

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As a leading executive creativity coach, Genein Letford has some really clever ways to help people think outside the box. They’re non-traditional by nature, but that’s what makes them so unique and profound. One of those ways is by encouraging people to use metaphors to approach ideas in a new way.

Let’s try this in real time! Using that "bark on the tree" example... What is the bark to self improvement? I’d say the bark on the tree is like self-belief in self improvement, because when you try new things you can fail, and you need to have the confidence to get back up and try again without discouragement. Try using a metaphor to create new associations onthe next creative project you work on!

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