kaya ismail, the founder of Wordify, tells us about a technique he uses in his company to create good and consistent content for his clients.
"Whether you are a personal brand or a multi-million dollar company, we all know the value of content marketing. We all need to provide content to our social media platforms. The hard part is not knowing it is doing. We all look back to our calendars and realize we just are staying consistent enough with our content marketing strategies. So what is the secrete to producing great content regularly for your audience? Producing great content is an art form. You cannot master an art form on a regular basis. Most people try to squeeze their creativity into their everyday life and work. Trust me, that is not a long-term strategy. Instead, you need to identify time slots and give your content marketing strategy you undivided attention. Not only will this help you stay focused and consistent, but it will help you stay focused on your other tasks during that day of week, because unlike everybody else, you know that your content is already taken care of".